SuperBeets Review 2024 • A Brutally Honest Analysis

Last Updated Feb 15, 2024

Does SuperBeets work? A lot of supplements on the market come and go, is concentrated beetroot powder any different? These are the two questions we’ll focus on answering throughout my SuperBeets review.

The key promise this supplement offers is a Nitric Oxide boost in the convenience of a water-soluble crystalline powder. People suffering from high blood pressure, erectile dysfunction, bodybuilders, and athletes are all prime candidates for a reliable Nitric Oxide booster.

Nitric Oxide is a proven vasodilator that widens blood vessels by relaxing their inner muscles. It’s easy to see why NO’s mechanism is advantageous for anyone on the hunt for increased blood flow.

There are currently several versions of SuperBeets powder available that I added to the chart below.

HumanN SuperBeets Ingredients
Circulation Superfood Original
  • Non-GMO Beetroot Powder
  • Non-GMO Beetroot Powder (fermented)
  • Natural Apple Flavor
  • Malic Acid
  • Magnesium Ascorbate
  • Stevia Leaf Extract (Natural Sweetener)
SuperBeets Collagen Cherry Berry
  • Non-GMO Beetroot Powder
  • Potato Dextrin
  • Bovine Collagen Peptides
  • Natural Flavors
  • Citric Acid
  • Magnesium Ascorbate
  • Rebaudioside A (from Stevia rebaudiana Leaf)
SuperBeets Immune Cranberry Cherry
  • Non-GMO Beetroot Powder
  • Potato Dextrin
  • Natural Flavors
  • Wellmune® Bakers Yeast Beta Glucan
  • Citric Acid
  • Magnesium Ascorbate
  • Rebaudioside A (from Stevia rebaudiana Leaf)
SuperBeets Energy Plus Natural Berry
  • Non-GMO Beetroot Powder
  • Natural Flavor
  • Malic Acid
  • Green Tea Extract
  • Stevia Extract
  • Magnesium Ascorbate

Who is HumanN?

After investigating the HumanN website, their line of products, the people involved, and the company history, they do appear to be legit. Out of the long list of companies I’ve reviewed, HumanN is one of the most professional.

It’s obvious that they put the time in to test their products, mold their website, and create a unique image without going overboard. Oftentimes, supplement companies throw around lofty health claims with zero scientific evidence to back up their claims.

HumanN has enough science to back up the efficacy of its product line. Does that in itself make SuperBeets worth the price? No, but it’s a start.

HumanN is a fairly new company that started in 2009 under the name “Neogenis.” Their flagship N.O. booster Neo40 launched in 2011, giving the company enough of a foundation to expand rather quickly.

By 2013, the company introduced SuperBeets to the “functional food market.” In 2015, the company found huge success through the power of Neo40 becoming a #1 physician-recommended Nitric Oxide supplement.

Once company growth skyrocketed, Neogenis rebranded and became known as HumanN in 2016. Since then, they’ve been featured in reliable scientific studies, one of which can be found on PubMed.

A 4-week study at the University of Iowa concluded that SuperBeet powder indeed works to regulate blood pressure levels.

Overall, HumanN as a company is trustworthy, unlike a lot of unscrupulous supplement companies that go as fast as they came with a fistful of dollars.

Now that you know HumanN is legit, what are current SuperBeets users saying? Are they experiencing the advertised benefits?

SuperBeets Reviews

I did a deep dive into the current reviews of each version of SuperBeets to see if these concentrated beetroot crystals are the real deal. According to HumanN, each teaspoon of SuperBeets powder is equivalent to Nitric Oxide in three whole beets.

The company selects only non-GMO beets (not organic) with the highest nitrate levels to ensure the end product optimizes the body’s Nitric Oxide potential. Here’s what I concluded after investigating user reviews.

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SuperBeets Pros and Cons

  • There are more than enough reports written by dissatisfied buyers, who did not experience an energy boost, to conclude that SuperBeets does not work for everyone.
  • You may experience no drop in blood pressure if you suffer from hypertension.
  • The energy boost you get may not be as clean as you like. If you’re someone who easily gets nervous, anxious, or irritable after taking supplements, there’s a chance that SuperBeets may give you this effect.
  • Taste reviews are mixed. More than a handful of people can’t stomach the taste.
  • While HumanN is a legit company, I don’t believe all of its marketing practices are legit. They did use the age-old as seen on TV infomercial technique featuring well-known spokeswoman Dana Loesch to garner a large portion of sales.
  • The Immune blend has higher marks than the Original blend, however, there are still people not feeling any effects.
  • You may find that the Collagen formula doesn’t dissolve completely and has a funky aftertaste.
  • People with digestive issues may find that SuperBeets exasperates the problem.
  • There’s 80mg of caffeine in the Energy Plus formula, which kind of defeats the purpose of achieving lowered blood pressure if that’s your goal.
  • You may experience the opposite of the advertised effect, e.g. drowsiness, tiredness, etc.
  • Be sure to keep the container away from heat and humid areas because the crystals will clump.
  • There are undoubtedly happy users achieving lower blood pressure. Some people have even been able to get off blood pressure meds to the surprise of their doctors.
  • Most people’s tastebuds find the Original and Black Cherry flavors more than agreeable.
  • If you’re on the hunt for a natural energy-boosting supplement as an alternative to caffeine, SuperBeets may be the answer.
  • People with joint pain who experience daily sluggishness are finding relief and more energy.
  • One of the benefits I like the most is how quickly the powder provides an energy boost for the people who recommend it.
  • Seniors are fans.
  • If you have trouble sleeping, this supplement may help give you a restful night’s sleep.
  • Bodybuilders and athletes like the clean energy boost they’re getting from SuperBeets as compared to caffeinated pre-workout formulas that sometimes give the jitters.
  • One promising report by a person experiencing relief for numb feet shows that beetroot powder may indeed improve circulation.
  • Fans of the Immune formula are loving the flavor and feel defended against colds.
  • Energy Plus lovers are reporting a sustained energy release throughout the day when taken in the morning.
  • The Collagen formula has the best ratio of positive to negative reviews. Users with joint problems are enjoying the convenience of collagen with their beetroot powder rather than taking a separate collagen supplement. It also appears that Cherry Berry is the best flavor of them all.

Overall, the reviews mostly weigh in a positive direction. The Original formula has the most negative reviews of the bunch, however, there aren’t enough reviews for the other formulas yet to give a completely accurate comparison.

My SuperBeets Review

beetroot bunch

Perhaps the greatest pro of buying SuperBeets powder is the convenience factor. If you’re someone who enjoys the benefits of drinking fresh beetroot juice but doesn’t have access to fresh juice daily, SuperBeets is an excellent choice.

There’s enough science to prove SuperBeets works, which is more than most supplement companies offer. However – and this is a big however – I wouldn’t expect the world from this supplement. For the borderline hefty price, your money may be best spent elsewhere.

A couple of jars is equivalent to the price of a brand-new juicer that would last you years. Plus, you get the added advantage of making your own juice blends with other veggies that boost Nitric Oxide such as citrus fruits, pomegranate, or my personal favorite, watermelon.

I used the old-school version of the Jack Lalanne juicer for years and absolutely loved it. These days, there are loads more options.

There are reliable juicers that cost even less than 2 jars of SuperBeets. My biggest qualm with a supplement like this is the company uses mostly general science to back up the efficacy of the product line.

There’s nothing that’s so fantastic about crystallized beetroot powder that it can’t be replicated by another company for a cheaper price.

Is there a better alternative to SuperBeets?

One of my favorite companies, Bulk Supplements, sells beetroot powder for a fraction of the price. Click Here or the image below to view the current price for a 500g bag.

bulk beetroot

The overall reviews are also a lot better than what I found during my SuperBeets review. If you’re a bodybuilder on a budget like me, Bulk Supplements is usually the obvious choice.

How much does SuperBeets cost compared to other brands? The price per ounce of beetroot powder from Bulk Supplements is under $1, while HumanN’s Original blend currently extends beyond the $7 mark. Should you be paying 7X the price for beetroot powder?

A second option is the KOS that sells beetroot powder for a much cheaper price than HumanN charges for its blends.

All in all, I think it comes down to your preference. Everyone loves certain brands and believes in those brands. If you feel as though HumanN supplements deliver benefits you’re not getting from cheaper alternatives, then stick with HumanN beetroot crystals.

If one thing is for sure, SuperBeets is not a scam product. Is it worth the price? That’s debatable. Personally, I prefer to drink fresh beetroot juice over powders.

If you’re a bodybuilder, there are better N.O. boosters on the market, in my opinion. There are also more affordable options.

Lastly, it’s always important to consider that natural supplements don’t work for everybody. If you want to know for sure whether you’ll love SuperBeets, it’s best to buy a single jar to test before going all-in on a subscription or multi-jar package.

Let your results guide you.

Is it HumanN’s fault if the product doesn’t work? No. No supplement company can guarantee 100% effectiveness.

In my estimate, there’s about a 30-40% chance of not achieving the desired results from this product.

Final Score: 7/10

Side Effects?

Let’s discuss side effects. While analyzing the reviews, here are the SuperBeets side effects I identified reported by users:

  • Sluggishness
  • Irritability
  • Nervousness
  • Impatience
  • Headaches
  • Drowsiness
  • Restlessness (Trouble Sleeping)
  • Diarrhea
  • Pinkish Urine and Feces (aka beeturia)

These are the side effects I discovered that appear valid.


Here’s a list of common complaints I found reported by users:

  • Clumping powder turns hard as a rock
  • No effect at all
  • Awful flavor

Where to Buy SuperBeets

The best deal I found is currently online. There’s also the option to subscribe, which affords you a deeper discount on each jar and shipments every month on autopilot.

HumanN sells all of its products directly through its website as well.

Health Benefits

What are the benefits of SuperBeets? Below are the main benefits of taking beetroot powder supplements:

  • Increase and induce Nitric Oxide production
  • Better circulation
  • Healthier blood pressure levels
  • Increased energy and stamina

Most of the science behind beetroot powder supplements hinges on the effects of drinking beetroot juice rather than clinical trials.

A majority of supplement companies can’t afford clinical trials. This is the main reason there’s limited science to go off when buying almost any natural supplement.

You’ll often find the caveat “more scientific evidence is needed” to confirm the benefits.

HumanN does provide evidence, and it’s one of the things I like most about them. Company transparency isn’t easy to find in the supplement world.

The most important thing to remember is you may not be one of the lucky contestants who experiences the full suite of benefits that others experience when they take beetroot powder.

I drink a lot of fresh beetroot juice, and it doesn’t give me the same energy boost as a strong cup of green tea, nor would I expect it to.

I personally find it hard to believe that people are replacing coffee with beetroot powder. That’s one point to consider before you buy.

Does SuperBeets really work? Final Answer.

In closing, yes, SuperBeets does work. It’s not one of those complete scam supplements that are get-rich-quick schemes.

Does it work for everyone? Certainly not.

I’ve reviewed a vast number of supplements, and SuperBeets has a lot more negative reviews than I like to see. It’s not a product I would recommend as a first choice or jump to buy myself.

HumanN as a company is trustworthy and stands behind its products. That’s one of the clear advantages of buying SuperBeets.

Other than that, there’s not a whole lot that sets this supplement apart from more affordable alternatives. If you’re committed to taking a beetroot powder supplement, you may want to experiment with several brands to see which one works best for you.

If not, you could get stuck in a perpetual cycle of overpaying for a flashy beetroot powder that’s no better than its competitors.

If you’re a bodybuilder, there’s a really good chance that SuperBeets is not for you since bodybuilders typically require higher doses of supplements and buy in bulk to save money.

SuperBeets and Erectile Dysfunction

There’s absolutely not enough evidence to suggest that beetroot powder is an effective treatment for ED, although, it may work in conjunction with other natural remedies.

I recommend this article for superior ideas.

The bottom line, proceed with caution and temper your expectations before you get SuperBeets.